Attribution as a Service
Know exactly what drives revenue
We audit your tracking, build your data warehouse, and deliver multi-touch attribution models that connect every touchpoint to revenue.
Your attribution pipeline
From audit to live dashboards
Tracking Audit
Tracking Audit
We review your current event tracking across all surfaces — web, app, CRM, ad platforms. We identify gaps, duplicates, and misconfigs.
Event Schema Design
Event Schema Design
We design a clean, consistent event taxonomy. Every click, conversion, and revenue event properly instrumented — on whatever analytics platform fits your stack (we recommend PostHog, but we work with Segment, Mixpanel, Rudderstack, and others).
Data Warehouse Setup
Data Warehouse Setup
We connect your event stream to your data warehouse (BigQuery, Snowflake, ClickHouse, or Redshift) via webhook or API pipeline.
dbt Models
dbt Models
We build dbt models that transform raw events into clean attribution tables — first-touch, last-touch, linear, and time-decay models.
Reverse ETL Sync
Reverse ETL Sync
We sync clean dbt models back into your analytics and marketing platforms via Reverse ETL — enriching profiles with revenue attribution and lifecycle stage. Cohorts and segments stay automatically in sync with your warehouse.
Dashboards
Dashboards
Live dashboards showing CAC by channel, revenue attribution, funnel conversion, and campaign ROI. Built in your BI tool of choice.
Ongoing Management
Ongoing Management
Monthly model updates as your stack evolves. New channel integrations, schema updates, and report expansions included.